E-commerce
Fragcy Ecommerce
The Challenge & Vision
Fragcy is a testament to the power of custom engineering. Moving away from restrictive off-the-shelf platforms, we built a bespoke e-commerce engine designed for aesthetic elegance and extreme speed. Every element—from the code structure to the UI layout—was crafted by our team to provide a luxury shopping experience. By utilizing the latest Next.js 16 App Router, we achieved near-instant page transitions and a checkout flow that eliminates friction, specifically tailored for the high-end beauty market in Bangladesh.
Infrastructure
- Next.js 16
- TypeScript
- Prisma
- PostgreSQL
- Tailwind CSS
- Shadcn/UI
Bespoke Product Discovery
A minimalist, high-speed product catalog featuring advanced filtering and categorized collections designed for a premium browsing experience.
Visual Storytelling Details
Rich product pages that highlight fragrance notes and beauty details with optimized imagery, ensuring high engagement and brand trust.
Optimized Purchase Workflow
A streamlined, secure multi-step purchase timeline designed to reduce cart abandonment and provide clear feedback to the shopper.
Seamless Local Payment Integration
Deep integration with Bkash and local payment gateways, allowing for secure, one-click transactions tailored to the local market.
"The design is breathtaking and entirely unique to our brand. Because it's custom-built, the site speed is incredible and the mobile experience is flawless. Our conversion rates have never been higher."
Bijoy Hasan
Marketing Director